One doesn't have to dig very deep on the Internet to find an adsense site. At its most basic level, an adsense site is a site which displays Google Adsense ads to earn money. The problem is that the majority of Adsense sites are trash – just content scraped off other sites that has been thrown together into a mish-mash that the webmaster calls a website.
If you want to be highly successful in the Adsense site industry, you're going to have to do something drastically different. Following are several tips you can use to distinguish yourself from the crowd.
1 – Use a professional design
Many adsense sites use a very basic, cheap looking template that they paste their content into. If you use a professional website design, people are more likely to place value and trust in your site.
2 – Use unique content
Don't use recycled content. Take the time or money required to get your own unique articles and content written for your site. This will allow you to offer your readers content that they cannot get anywhere else, as well as give you better rankings in the search engines.
3 – Create a valuable resource
The purpose of an Adsense site should not be just to get a visitor to come and click on the ads. It should be to get a visitor to come, and because the like you site so much, keep coming back again and again. That is how you can have a highly successful site – returning visitors.
4 – Use other monetization methods
Adsense should not be your only source of income from a site. Sell a product, promote affiliate programs, sell banner ads, or sell text link ads on your site. This serves to diversify your income, as well as gives other content for your visitors to look at or click on.
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Tips For A Successful Adsense Site |
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How to get most relevant ads on your site. |
One of the most essential aspects of getting the most out of your involvement with Google’s Adsense program is to be certain that Google serves up the most relevant ads possible on your site. The concept is easy to grasp--visitors travel to your sites in search of certain content on their topic of interest. If they see advertisements directly related to those content desires, they are far more likely to click on the ads than if they encounter only tangentially related material or, in a worst case scenario, ads that are not even related to their interests. As such, it is in your best interests to make sure your site displays relevant ads. Here are few tips for improving your content relevancy to produce more accurately targeted contextual advertising from Adsense.
FIRST THINGS FIRST.
Before you even begin to use Adsense as a monetization tool, make sure there are relevant ads for your site or pages. In most cases, you will have determined this long before you even embarked on site design or content development. However, if you are thinking of adding Adsense to an existing site built with other monetization strategies originally in mind, you may not have bothered checking to see if other advertisers were going after that particular market. Be sure you are addressing a topic for which ads exist in sufficient quantity. If related advertising is sparse, it will difficult to avoid irrelevant ads.
KEYWORDS MATTER.
You do not want content that is overstuffed with particular keywords to point of destroying readability and value, but you do want to make sure your materials make liberal use of on-topic keywords likely to spawn the most relevant possible ads. Experts maintain that using keywords with your titles and H1 tags is an excellent way to assist in getting the most relevant possible ads. This has added advantages in terms of search engine optimization, as well.
METATAGS.
Once upon a time, metatags were a critical aspect of search engine optimization in general. Although the engines rely upon metatags far less than they once did, there is some evidence to suggest that using ad-triggering keywords in your pages’ meta-tags may increase the relevance of the advertisements displayed. This strategy may help, and it certainly cannot hurt.
LOOK FOR LACKLUSTER CONTENT.
Many sites to a great job of supplying content related to particular themes or keywords in the main portion of a page, but have sidebars, headers and footers filled with less targeted terms and material. Take a long look at your navigational elements and other “side of the page” text and remove keyword terminology that may be leading to irrelevant ad service. Alternatively, you can use Adsense’s section targeting tool to remove those areas from Adsense’s consideration completely, so long as you do not plan to display ad blocks or ad link units in those areas.
TIGHT THEMING.
You want to keep content tightly themed. That means you do not want to feature long, rambling articles that cover multiple topics. Instead, rely upon materials that address singular issues. You also do not want to feature multiple chunks of content on disparate matters on the same page for that very same reason. The value of tight theming may extend past individual pages. Many publishers argue that Adsense tends to reward tightly-themed overall sites with more relevant ads, as well. Even though this aspect of theming is not as well researched and proven, it makes sense to follow the practice, because of the search engine optimization advantages of having a focused site.
BLOCK THE BAD ADS.
Monitor your site regularly and take note when irrelevant ads appear. Then, take the time to add them to your blacklist for the site. Google does give you the ability to block individual ads via the Competitive Ad Filter. If you block out commonly served irrelevant ads, you may improve your chances of featuring more ads upon which your visitors will actually click.
The more contextually relevant the ads appearing on your site are, the more clicks you can expect to see. As such, it is important to make an effort to use a combination of proven SEO methods that also work well with Adsense and some program-specific maneuvers to secure the best possible ads on your site.
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Common Mistakes that Violate Google Adsense TOS |
Google Adsense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.
On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.
1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.
2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.
3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.
4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.
5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.
6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.
7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.
8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.
9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.
10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.
11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!
12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.
13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.
14. Avoid excessive advertising and keyword stuffing - Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.
15. Ensure you Language is Supported - Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.
16. Maximum 2 referral button per product per page - With the launch of the google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with google toolbar referral.
17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.
18. Do not confuse with adjacent images - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and images are not arranged in a way that could easily mislead or confuse your visitors. More.
Whenever in doubt, it is better to ask for adsense help from the learned staff of Google Adsense. They are very helpful!0 comments
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How to Remove Public Service Ads (PSA) in Google Adsense |
Google adsense has become a very popular tool for making money from your site by showing advertisements. But sometimes you see PSA’s - better known as Public Service Ads on your pages. These ads are displayed because adsense has not been able to find suitable ads for your page.
So why are Public Service Ads bad anyway?
- Most important fact is that there are no payments for clicks on PSA’s. So even if you have a good CTR (click thorugh ratio), it is of no use.
- It spoils the look of your site. Lets say you decided to place a big 160×600 vertical banner on your site and no ad showed, the PSA ads will have big monocolour fonts since one big ad wil be shown instead of 5 ads there, which looks bad to the surfer.
How to get rid of Public Service Ads?
- Develop sufficient good content with keywords on your webpage related to the topic of interest. Google is a great fan of good content websites.
- Ensure that META tags like ‘title’ & ‘description’ and the headings tags like h1, h2 etc. have content which matches the rest of your site. They are main ways google judges your pages content.
- Add specific keywords in your text which will help the google bot to determine and understand the content of your website. Repeat related keywords which will better help to understand site content. Do not fill your page with simlar keywords, it might work against your favour.
- Try to keep the entire website focussed on a particular theme, so that even if the content on a particular page is lesser, the ads wil show.
- Do not place multiple ad units if there are not suffcient ads to display on all of them. Also Google TOS do not allow placing more than 3 ad units on a page.
Is your site Still showing Public Service Ads?
- Google may take time to crawl your site. Although most of the times the ads show immediately, at times it takes upto 48-72 hours for google to assess the content of newly created webpage. This usually occurs if your site has not been indexed before by Google. The time is reduced on newer pages of a site already running adsense. Google claims the ads will get better and more focussed to your pages with time.
- Your page may contain objectionable content. This may be against Google Adsense policies. If you feel your page has no such content, then look for any objectionable keywords or phrases which may be present accidentaly. Removing such content can cause PSA’s to dissapear.
- Your site maybe using a robots.txt file, which will may not be properly set up and prevent the AdSense crawler from crawling your web pages. Add the following two lines to the top of your robots.txt file:User-agent: Mediapartners-Google* Disallow:
- Frames may occasionaly cause difficult in indexing your page. Always remember to tick the Framed page checkbox from the Ad layout code page when generating your ad code. Similarly IFRAME’s also prevent effective indexing and cause PSA’s
- There may not be any ads configured to show in your region. Lets say that these ads may be working in United States, but maybe showing PSA is Zambia. This is because Google Adwords payers can select regions where to display their ads, where they believe their target surfers are. After all why should an eye surgeon in US want to promote his service in Zambia? Try using the Google Adsense Preview Tool (works on IE only) which helps to determine probable ads in different regions.
- Recheck your Adsense code was inserted properly on your webpage. Do no attempt to modify the code in any way, as it is against their terms of service. Adsense gives enough options to cutomisethe ad colours and sizes to suit your site. USe only the official code available from their site.
- Remove session ID’s from urls - they changes every time a different user views a page, and the URL will not be in the indexed everytime.
- Reduce your filter blocked urls. This feature is in place to allow you to block competitors ads from showing on your pages. If you block too many such urls, there may not be any advertisers left to display ads.
- Use the Google Adsense Sandbox tool Simply enter the URL or keywords in the box below, and you will see up to 20 sample AdSense ads for the URL or keywords.
Official ways to hide Public Service Ads (PSA)
- Suggest as altenate colour to display instead of your PSA. This will show an empty space with the background colour you suggest.
- Suggest an alternate ad to display instead of your PSA. Your ad will show in that space instead of the PSA if their is insufficient content.
- Place a collapsible ad. This ad will collapse and not show any PSA at all.
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Adsense New Tips |
Google Adsense is an amazing contextual advertising program that lets you earn revenue from your site by a variety of revenue generating programs. Pay per click ads, Adsense for search, referrals for Firefox with Google toolbar, Picassa, Google Pack and the adsense program itself. This is a compilation of common Google tips and tools to make more money from Google Adsense.
Google Adsense Guidelines
- Program policies, Terms and conditions - follow these rules.
- Adsense FAQ - The Adsense support centre for official guidelines.
- Adsense Tax information - how google collects and uses your tax information
- Adsense Taxes - a free resource about paying income tax on Google Adsense Revenue.
- 15 Common Adsense Mistakes - Avoid these errors that could get your adsense account banned.
- Ad formats - Official list of different types of ad formats you can use.
- Webmaster Guidelines - will help Google find, index, and rank your site.
- Report a policy violation - If you notice a site displaying Google ads that you believe is violating program policies, let them know.
Adsense Starter Demos
- Google Adsense Tour - introducing you to the Adsense program.
- Getting Started Demo: learn to sign in, copying and pasting your code, setting up alternate ads, and using your Competitive Ad Filter.
- Help with Ad Code Demo: troubleshoot basic problems when implementing your code. Also covers how to implement your code using two different types of WYSIWYG software.
- Payment Demo: learn about the AdSense payment cycle, from a click on your ads to money in the bank!
- Optimization Demo: learn how to use ad size and placement to maximize your AdSense revenue.
Track Adsense Income, Statistics and Clicks
- Adsense Notifier - Firefox extension that displays your Adsense earnings on the Firefox statusbar.
- SysSense - personal desktop Google AdSense monitor. It keeps your current Google AdSense information in the Windows system tray.
- Adsense Widget - a Mac Dashboard widget that automatically logs into your AdSense Google account and displays the last 6-days of revenue generated from your Google advertising account.
- Google Adsense Yahoo Widget - displays the current income directly from your Google AdSense account.
- Stats for AdSense widget - allows you to view your Google AdSense™ reports directly from your Mac OS X Dashboard.
- Adsense Status - GoogleDesktop plugin to View earnings information from your Google Adsense account in the Google Desktop sidebar. Available information: page impressions, clicks, page CTR, page eCPM, and your earnings.
- Adsense Alert - desktop client monitors your adsense earnings.
- Adsense Gold Tracker - tracks clicks from Google adsense and Yahoo publisher network ads
- AdLogger - an open source Adsense tracker designed for web publishers and website owners.
- Performancing Metrics - a free professional grade blog statistics service that track limited adsense click data
- AdSenseDesktop - provides a wide variety of analysis methods for your AdSense statistics.
- Google AdSense Module (Clicksafe) - special edition Google Adsense module for Joomla.
- Adsense earnings RSS feed - a simple script that will create an RSS feed with your daily Adsense earnings to track via your regular feed reader.
- Google AdSense Charts and Graphs - chart your adsense data in a multidimensional line charts.
- AdSenseLog is a tool for checking and analyzing your Adsense ads data (Content, Search, Custom/URL channels and Referrals).
View / Test Adsense Ads
- Google AdSense preview tool - addition to the right-click menu for Windows Internet Explorer 6.x, allowing you to preview the ads that may show on any web page.
- Adsense Preview - Preview the Google ads that may show on any web page.
- Google AdSense Sandbox Tool - see what sort of Google AdSense ads will appear based on content or keywords. See up to 20 sample AdSense ads for the URL or keywords.
- Overture Keyword Tool - suggest keyword bid amount and keyword suggestions, which help you target high paying keywords.
- Google Adwords Keyword Tool - generates potential keywords for your ad campaign and reports their Google statistics, including search performance and seasonal trends.
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What People Search For - Most Popular Keywords |
Millions of searches are conducted each day on popular search engines by people all around the world. What are they looking for? A number of major search engines provide a way to glimpse into the web's query stream to discover the most popular search keywords or topics. These are:
* AOL Hot Searches: Top current queries, or see those in the last hour, last day and within particular categories.
* Ask IQ: See top searches at Ask.
* Dogpile SearchSpy: Choose to see either a filtered or non-filtered sample of top, real-time search terms from this popular meta search service. Sister site MetaCrawler offers a similar MetaCrawler MetaSpy service.
* Google Trends: Allows you to tap into Google's database of searches, to determine what's popular. View the volume of queries over time, by city, regions, languages and so on. Compare multiple terms, as well. See our review: Google Trends: Peer Into Google's Database Of Searches.
* Google Zeitgeist: What people are searching for at Google and its associated specialty services in a variety of categories. There are versions for various countries, as well.
* Lycos 50: Long-standing service showing top searches at Lycos each week.
* MSN Search Insider: Top 200 queries on MSN Search (annoyingly in random order), top "movers" in TV, sports and music, and a "duels" feature pitting top queries in a race against each other.
* Yahoo Buzz Index: Shows you what's hot and what's not in terms of search topics at Yahoo.
Also see:
* dWoz Search Phrase Lists: Great directory of services like those above, for search engines large and small, across the web. Also see the Search Spies & Voyuers category.
* Google AdWords Keyword Tool: Enter a term or terms, the use the drop-down box to see the popularity of terms and popularity over time.
* Yahoo Keyword Selector Tool: Formerly called the Overture Keyword Selector Tool and the Overture Search Term Suggestion Tool before that, this free service is primarily designed to help advertisers who wish to select terms to target with ads on the Yahoo network. But you can use it to see how popular particular terms are.
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Adsense Keyword list with rates - X , Y and Z |
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Adsense Keyword list with rates - W |
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Adsense Keyword list with rates - V |
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Adsense Keyword list with rates - T and U |
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